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These startups are winning the talent war

The list of the most sought-after startups in the United States and Canada, which are companies that are seven years old or newer and are attracting top talent, has been disclosed by LinkedIn.

Daniel Roth, editor-in-chief at LinkedIn, stated that a revolutionary startup has the potential to disrupt industries, transform the way we work and live, and alter the movement of talent worldwide. “It is unsurprising that we are inclined to closely monitor the fortunes of these founders and the individuals who elect to work for them.”

A roster of 50 companies in the United States and 25 in Canada was generated by analyzing the interactions of 575 million LinkedIn users. Four criteria were prioritized by the networking site: employee growth, jobseeker interest, user engagement with the company and its employees, and the extent to which the ventures attracted talent from LinkedIn’s Top Companies list.

Lyft, a ride-hailing service, is the most prominent company in the United States, with a global workforce of over 3,000 employees. The San Francisco-based organization is recognized for its commitment to the welfare of its employees, as evidenced by its implementation of mental health benefits and its training of managers in the identification of distress signals from employees, according to LinkedIn.

Halo Top, a Los Angeles-based food and beverage company, is the second-place finisher, following Lyft. The hypergrowth startup’s ascent to the top of the list as the best-selling ice cream pint in US grocery stores is being driven by a team of 100. One secret to maintaining employee satisfaction at Halo Top is that the organization permits remote work for all employees.

The leader of the pack in Canada is the robo-adviser Wealthsimple. The Toronto fintech company, which employs 170 individuals, is revolutionizing the financial services sector by allowing investors to construct their portfolios autonomously at a reduced cost compared to other wealth advisers. Currently, the startup is responsible for the management of 75,000 consumers in the United States, the United Kingdom, and Canada.

Coinsquare, another fintech company, ranked second on the Canadian list. A simplified system for purchasing and disposing of digital currencies has been implemented by Toronto’s most rapidly expanding startup. In a single year, the team responsible for Coinsquare has experienced a significant increase in size, surpassing 92%. Additionally, it is purportedly pursuing a European expansion.


Who else was included in the final list? The following is a summary of the startups from the United States and Canada that are in LinkedIn’s roster:


  1. Lyft
  2. Halo Top Creamery
  3. Coinbase
  4. Noodle.ai
  5. Bird
  6. Robinhood
  7. Ripple
  8. Glossier
  9. Aurora
  10. Rubrik


  1. Wealthsimple
  2. Coinsquare
  3. Element AI
  4. League
  5. Kira Systems
  6. TribalScale
  7. Ample Organics
  8. Ritual
  9. Loopio
  10. Flow

LinkedIn will also disclose its compilation of the most promising firms in other nations.

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